Michael Cheney Talks Traffic – Interview With A Traffic Expert

Michael Cheney, one of the most-respected names in Internet marketing, has been online since 1995 and is the man behind the 6-Figure launches of AdSense Videos and 11 Days To List Profits. He has unveiled a new videos product – “Michael’s Traffic Videos” which covers everything to do with traffic and comes with 100,000 instant ad credits and a tailored Fast-Track To Traffic Action Plan.

We managed to grab some time with him recently and quiz him on his favorite topic – traffic.

You’ll get a lot out of this interview including a killer 40-page E-book on traffic that Michael has written to help you avoid the Top 20 Traffic Disasters!

So let’s get started.

Q. Firstly Michael, thank you for joining us today in your busy schedule.

A. Hey no problem. Good to be here.

Q. We all know that traffic is important but could you just explain a bit about traffic for the beginners out there?

A. Sure. Traffic is the lifeblood of any business online. Without it you just die. We all know that. But what a lot of us don’t realize is that just like everything else on the Internet traffic changes very quickly. That is, the methods of getting traffic are changing all the time and that’s where people get caught out.

Q. What do you mean by “caught out”?

A. Well people fall into the trap of thinking that just because they know one or two traffic generation methods that they are some sort of traffic master. In reality just because you know how to start a pay per click campaign or a little bit about search engines doesn’t make you anywhere near a traffic expert. I’m trying to spread the word that there is a massive array of traffic tactics that most people aren’t even aware of, let alone using or mastering.

Q. Can you give us some examples?

A. Sure. Offline for example. You might immediately think that getting traffic is a purely online activity but the truth of the matter is that there are lots of things you can be doing offline to get people into your website. And it’s usually these sorts of areas that are being under-utilized and therefore there is less competition for that traffic as well.

Q. So by offline you mean advertising offline?

A. Not necessarily. That is one method, yes, but I’m thinking of more creative ways to get people into your website. It all comes down to the fact that having asked people on my list it came as no surprise that most people want to know about free rather than paid traffic sources. I’ve had to become an expert in free ways of getting traffic in my time online.

Q. What do you mean – I thought you were running a successful online business with lots of cash flow?

A. I am. But it’s not always been this way. When I first started out in 1995 I had nothing. No money to play with. Just my own initiative and imagination.

Q. So are you saying you’re against paying for traffic online?

A. No. No I’m not saying that at all. What I’m saying is that, especially when you first start out, you always want to focus on the free methods. You get the traffic in for free, make some sales and then you can reinvest some of that money into paid methods of getting traffic. This speeds up the process.

Q. So what particular offline methods are you referring to – can you give us some examples?

A. There’s one tactic I used that costs nothing to implement, is relatively quick and ended up getting me thousands and thousands of targeted visitors into my websites. When I’ve shared this tactic with other marketers at seminars they’ve started laughing and slapping their foreheads when they saw how easy it was. They were also embarrassed that they had failed to use this tactic. It was quite amusing.

Q. So are you going to tell us what this method is?

A. No! (laughs) It’s in my course! I truly believe in rewarding those people that are most eager to learn so instead of giving away all my traffic tactics in interviews like this I’ve put some of them in an E-Book I’ve written. It is free though if people want to get it.

Q. So how can people get hold of it?

A. It’s called “How To Avoid The Top 20 Traffic Disasters” and you can get it by going to Michael’s Traffic Videos – you’ll see it mentioned on that page.

Q. What’s in it?

A. Well I really wanted to raise the bar on a free E-Book so I spent a lot of time creating it. It’s 40 pages long and stuffed with juicy content on what NOT to do when it comes to traffic. As far as I’m concerned too many people out there tell you what you should do but not what you shouldn’t do. That’s where this E-Book comes in.

Q. Okay. I think we’re about done is there anything else you want to tell everyone?

A. Just that if they are serious about getting more traffic into their website they need to goto Michael’s Traffic Videos and get that free E-Book.

Q. Cool. Well thanks for your time Michael and speak to you soon.

A. My pleasure. Speak soon.

How would you like a few thousand extra visitors every week?

Now you can learn about 7 new secrets for driving insane
amounts of targeted traffic to any website or blog you want.

Just read all about these amazing techniques at the link
below:

http://www.stanleytang.com/recommends/web2traffic

If you’re like me then you’re always trying to figure out
new ways to generate targeted traffic and increase sales.

Well I’ve tried a few of the Web 2.0 techniques myself and
the results have blown me away… you can easily tap into
hundreds of thousands of interested people within a few
days.

I’ve read a few other Web 2.0 guide and to be honest…
They don’t even come close to The Web 2.0 Traffic System
by Mike Worthington

While other guides just scratch the surface and talk about
theory Mike’s incredible system goes step-by-step through
all the different methods making sure anyone can follow
this system to heaps more traffic.

Just click below to find out how you can start driving
more traffic to your site today:

http://www.stanleytang.com/recommends/web2traffic

This really is something you need to look at

Regards

Stanley Tang

PS. Mike has decided to only let a limited number of
people in on these highly guarded secrets to tons of
free traffic so if you want to cash in on the new Web
2.0 wave then you need to read his website right now…

http://www.stanleytang.com/recommends/web2traffic

Tracking Your Ads - by Stanley Tang

Lots of experimenting needs to be done in order to find the very best and most effective advertisement for your business. Messing around with the look of your ad and trying different locations to place you advertisement are two great places to begin.

Change around the copy

Switch around the wording on your ad. Just change a few words around can have a huge effect on how your advertisement is perceived. Try testing out a few different versions of your ad to see which one gets the best results.

Change the look

Try out different fonts, styles and colors. Try putting emphasis on different words in your ad by change the font size, font colors or even putting words in italics. Adding a border is also something that can be done to spruce up an advertisement.

Try a different Layout

Try rearranging the set up of your ad to see if it looks better a different way. A testimonial or two or a couple more links may be just the thing your ad needs.

Try different Placements

Keep try of the response you get from where you are placing your ads. One website may generate 1000 clicks for you while you may only get 50 clicks from another site. This is a great way to see where your advertising money is best spent.

There are four reasons that you should track your ads:

1. It’ll save you money because you will know what avenues will produce the most profit.

2. You’ll maximize your profit. By knowing the best places to place your advertisements you are going to be helping to ensure the most profit for your business.

3. You’ll figure out which advertisements work the best for you.

4. You’ll figure out what advertising methods work and which methods are not so good for business.

To be able to track what kind of returns you are getting for your investments you are going to need to keep track of the following:

1. How many unique visitors are you gaining from your advertising efforts?

2. What are the sales numbers from each ad or sale promotion?

3. Which advertisement is generating the most income for your business?

4. What is your cost per click or per sale for each promotion you run?

5. Follow what the click to sale ratio is telling you about the quality of website visitors that you are getting.

6. What is your return on investment for each advertising campaign that you run.

You can also track the traffic you get from things like forum posting and banner ads. Some methods may work well while others will not produce such great results. Since only a small portion of your competitors is tracking their traffic information you are really gaining an advantage. By knowing what works and what doesn’t you’ll really be saving yourself time and money by not bothering with useless advertising.

(c) 2007 StanleyTang.com

PDF Version: http://www.increasetargetedwebsitetraffic.com/Tracking%20Your%20Ads.pdf

P.S. Watch out for my email as you are about to discover and get access to this brand new traffic generation step-by-step video course…

Tips for Internet Marketing Success - by Stanley Tang

Not many people can honestly say they wouldn’t love to be able to quit their jobs and stay home to make money on the internet, possibly you included. You may even know a few people who have ventured into the internet marketing world, and been successful enough to do just that, but don’t think you would have the luck to do it yourself. But, the fact of the matter is, it really isn’t about luck, and almost anyone can be successful with internet marketing, if they have the drive and motivation to do so.

There are a few traits that can help you be more successful in your internet marketing endeavors, but don’t worry, in the event you don’t already possess these qualities, they can easily be learned.

One of the first things you will need to do when joining the world of internet marketing is decide what product or service that you want to promote. By choosing products that you are actually interested in, you will find the promotion process to be much easier, since you will be promoting a product that you actually know something about. Take the time to make a list of several products that would interest you, and then look around online to see if there is a need for any of those products, and how many others have similar products already listed for sale. Find out what people are actually spending their hard earned money on, and use that to your advantage when deciding what products to promote.

Go the extra mile, to add a new twist on the average internet marketing style. Don’t use the same old methods used by everyone else to reach customers, forge your own path to success. Create your own high quality sales letters, take the time to look at methods used by others, have others look at your site and make suggestions, spend as much time as possible on your internet marketing endeavors, set goals, and stick to them.

Look at this as a business, and not just a part time way to bring in some money on the side. You don’t have to devote all of your time to internet marketing, but you do need to learn how to maximize the time you do have, to get the most out of your work. Don’t look at internet marketing only for the money it provides, look at it as long term earning potential, and you will have better odds for success.

Think about the fact that internet marketing can give you the chance to work for yourself, and be responsible for your own success, without having to follow behind someone else. You don’t have to worry about anyone else benefiting from you hard work, as you will reap all of the rewards. Develop a good internet marketing business plan, set goals, and work hard, you will achieve internet marketing success, just as so many others have before you.

(c) 2007 Stanley Tang

For those who have not yet got their hands on this report which will multiply your web traffic, subscribers and sales by 917%, then visit the ink below right now:

http://www.increasetargetedwebsitetraffic.com/virology

Do you still remember that I invited you to ask me
an internet marketing question?

Well I’ve compiled the main questions into an ebook
with the answers, and it’s ready for you now at no cost:

http://www.increasetargetedwebsitetraffic.com/youranswers

Enjoy it!

Stanley Tang

If you don’t have this, your website will literally
be dead in the water.

You might have beautiful graphics.

You might have great content.

You might have perfect AdSense optimization.

You might have the a compelling sales letter.

You might have ALL those things and more, but if
you don’t have any TRAFFIC then it’s all for nothing.

I’m guessing you already have a website, or you’re
planning on launching one soon. That’s why I felt
is was highly important to get this information into
your hands as quickly as possible.

I’m sure you have heard of Joel Comm.

If you haven’t, he is the world’s leading authority on
making money with Google AdSense, the contextual
advertising program that allows anyone to get a piece
of Google’s advertising revenue.

It’s no secret that Joel’s online business is so profitable.
It’s because his sites get a lot of traffic.

But don’t think for a moment, “Oh Joel’s just lucky.”

Not the case!

In fact it has very little to do with luck,
and I can prove it to you.

There are specific things that I have done to get
traffic to my sites, and you can replicate those
strategies for your own sites.

You can get Joel Comm’s traffic secrets right now at:

http://www.adsensetrafficsecrets.com/?e=richdadmoney@gmail.com

Whether your site hasn’t received a single visitor,
or whether you’re simply ready to unleash a flood
of new traffic, this report is for you.

Download AdSense Traffic Secrets NOW at:

http://www.adsensetrafficsecrets.com/?e=richdadmoney@gmail.com

To your success!

Stanley Tang